- Strength
- Conditioning
- Mobility
- Open gym
What gym visitors look for
Someone looking at a gym website usually has three questions. Is there a class at a time I can make? What is it like for a beginner? How do I try it? Many gym sites answer the first with a timetable image that's unreadable on a phone, the second with a wall of stock photos, and the third with a phone number. We answer all three on the first screen and then again on the pages that go deeper.
The timetable
The class schedule is the most visited page on most gym sites, so it gets the most work. We build it as real text from one list of classes. On a desktop it shows as a week board. On a phone it becomes a day-by-day list with the next class at the top. Filters let people see only the programs they care about, such as strength, conditioning or kids classes. If your gym software publishes a schedule feed or an embeddable widget, we use it so the timetable stays in sync with bookings.
- Week view on desktop and a day list on phones
- Filters by program, coach or level
- Class descriptions that open in place, with what to bring
- Holiday and closure notices that sit above the schedule
- A book or try-it link on each class, where your software supports it
The first-visit path
New members are nervous about the first class. A short page that explains where to park, what to wear, how early to arrive and what the coach will ask does more than any slogan. We pair it with a simple trial or intro class form that asks a few questions, such as experience and injuries to mention, and sends the request to your front desk or your gym software.
Typical pages
| Page | What it does |
|---|---|
| Home | What you offer, who it suits, today's classes and a trial link |
| Schedule | The full timetable with filters and class notes |
| Programs | One page per program, such as strength, kids classes or personal training |
| Coaches | A short profile per coach, with the classes they lead |
| First visit | Parking, what to bring, what happens at the first class |
| Membership | How memberships work and how to join, linked to your gym software |
Kinds of gyms
Strength and conditioning gyms, boutique studios, boxing and martial arts schools, climbing gyms and community fitness centers all fit this pattern with small changes. A martial arts school needs belt levels and age groups. A climbing gym needs day-pass info and a waiver before the first visit. We plan the site around the way your members come and go.
Questions
We use gym management software. Will the site work with it?
Most of these apps offer a booking link, a schedule widget or both. We check what yours supports before we design and plan the pages around it, so members keep the accounts and apps they already use.
Can we post schedule changes ourselves?
Yes. Staff edit the class list in a simple editor, and every view of the schedule updates from it.
Season coming up? Tell us what you run, how people sign up today and when registration needs to open.
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